Healthcare Technology Featured Article

October 23, 2009

Healthcare Technology and News: 6Connex Inks Partnerships with Healthcare, Life Sciences Companies

6Connex, a provider of virtual experience technology marketing solutions, has reportedly signed five key strategic partnerships with healthcare and life science companies, Blue Sky Broadcast, Capital HealthCare Group, Green Line Strategies, MasterReps, LLC and Seyet, LLC, to provide its so-called “Virtual Experience Platform.”
The Virtual Experience Platform is said to address the growing and complex needs within the healthcare and life sciences marketplace. This platform will help healthcare and life science organizations and individuals connect and engage anytime and anywhere using a dimensional environment that can be utilized for internal meetings, virtual tradeshows, medical conferences, conventions, congresses, symposia and hybrid meetings and beyond.
"We are excited to partner with these healthcare and life sciences companies," said Brian Lane, vice president of healthcare and life sciences of 6Connex, in a statement. "These companies share a common vision with us to drive improved business communications, education/training and collaboration using proven virtual technology solutions to establish measurable and tangible results for organizations focused in the healthcare and life sciences arena."
Phil Forte, president of Blue Sky Broadcast, said there is so much power in the 6Connex Virtual Experience Platform in providing learning solutions for the medical, technical scientific societies and life science industry. Forte also said that the company is pleased to partner with 6Connex to provide alternative learning channels for delivering presentations, providing training and continued medical education.
"Because the Virtual Experience Platform is integrated with best of breed social networking functionality, we see tremendous opportunity in offering virtual collaboration and communications solutions to our customers," said William Sheffel, CEO at Capital HealthCare Group, in a statement.
Herman Baumann, principal of Green Line Strategies, said that his company’s focus in extending virtual technology marketing solutions leveraging the 6Connex Virtual Experience Platform to healthcare associations helps increase membership retention by increasing communication and dialogue amongst members.
"Being able to extend virtual technology marketing solutions through other advertising agencies and software companies with expertise in the healthcare space helps to extend a unique engagement marketing tool," said Mike Masters, CEO at Master Reps, LLC, in a statement.
6Connex is a wholly owned subsidiary of Design Reactor.

Jai C.S. is a contributing editor for HealthTechZone. To read more of Jai's articles, please visit his columnist page.

Edited by Amy Tierney

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