Healthcare Technology Featured Article

May 08, 2015

Vocera Report Spotlights Top Strategic Priorities of CXOs in 2015

Vocera has long been known as one of the top real-time communication companies in the healthcare field. Now the firm has announced the results of a brand new report it just authored which showed what the top strategic priority for healthcare organizations will be in 2015. This report, the “2015 Chief Experience Officer survey,” reveals that CXOs are gaining traction when it comes to finding a way to change and improve the healthcare field in general.

The report claims that CXOs are poised to lead enterprise strategies for “experience improvement” these positions are going to play a very important part in making sure that safety, quality and performance initiatives are all going to align. Vocera says this kind of a survey is one of a kind and it’s specifically designed to capture the voice of CXOs as well as other senior level professionals at hospitals and health systems companies.

The CXO survey says that culture transformation is the number one goal of these particular positions. Number two on the list is making sure that these companies improve their customer service. When talking about people who answered the survey, more than 70 percent made it clear that building a relationship-based culture, which includes improving physician and staff engagement and communication, was one of their top priorities for 2015.

"In contrast to survey results indicating culture as a top priority, respondents revealed that little is being done to care for caregivers. The most underrepresented initiatives were those around improving staff resiliency and providing support or training for physicians, nurses and frontline staff. Yet, to truly transform the healthcare experience for patients and families, staff experience must first be addressed," Elizabeth Boehm, director of the Experience Innovation Network at Vocera said.

Among other goals that CXOs have stated are high priority is improving Hospital Consumer Assessment of Healthcare Providers and Systems scores. Fourty-two percent of those who took part in the survey talked about this as being something that garnered top priority. While it’s clear there isn’t 100 percent agreement in how to go about it, improving the way health care facilities deal with the public is clearly very important.

Edited by Stefania Viscusi

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