Healthcare Technology Featured Article

September 07, 2012

Cross River Fiber Expands Footprint into Healthcare Space

Touted as a New Jersey-based fiber optic provider with dark fiber being its primary product, Cross River Fiber is seeing that as the cloud and things such as low latency and high frequency continue to ramp up in popularity, the healthcare space is making headway as a big evolving vertical that is advancing with a little help from its friend fiber optics.

I recently had the chance to speak with Michael Sevret, executive vice president and CEO at Cross River Fiber, who told me that as users have a need to increase their control and flexibility his company is seeing success when building dark fiber in hospitals or even MRI facilities that enables these companies to act as their own carrier.

Also, medical records can be sent at a much faster rate than ever before, and it is extremely easy to adhere to compliance regulations such as HIPAA that govern the healthcare space and are always changing.

Said Sevret: “It almost saves lives because you can much faster translate data from important Cat Scans or MRI’s to the oncologist.”

As the demand for bandwidth continues to grow, businesses around the world will adopt fiber optics at a rapid pace. Telemedicine is a related field that is also leveraging fiber optics to power real-time video, raising the bar on the quality of these videos to unparalleled levels.

“You can have best end points in the world but if don’t have to connectivity to support that effort, it is likely you will be unsuccessful,” he added.

The fiber optics provider has been busy at work as-of-late putting 100+ miles of fiber in the ground in addition to then focusing on what is being built and who the target audience is. Cross River Fiber is currently attempting to place its fiber within a variety of corporate parks and large businesses in order to try and capture building diversity and maximize its assets.

Moreover, schools are beginning to slowly understand the vast benefits of dark fiber, especially since they usually operate under a capex/opex model. With dark fiber in place, these institutions of learning can be aware of their fixed costs, assured their bandwidth is endless, and even buy optimal equipment because it’s a lot cheaper.

“Tell us what do you need from us to increase efficiency in your telecommunications, and we will tell you the advantages and why you should do it this way as opposed to the traditional way,” Sevret concluded. “We can get creative, respond and make decisions immediately that will help your business to expand and keep up with increasing customer demands.”

Edited by Braden Becker

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