Healthcare Technology Featured Article

April 15, 2014

CaliforniaChoice Complements its Online Tools with Online Provider Directory


Health insurance exchanges provide more choice and more value-based purchasing, but that’s of no use if consumers can’t access online support tools in order to make more informed decisions. That’s why CaliforniaChoice is making available an easy-to-use online provider directory to help those enrolled in the private health insurance exchange find and select a primary care physician or specialist who meets their needs.

“The marketplace has made it clear that a reliable provider search tool is critical to establishing trust with and giving consumer’s confidence in their selection,” noted Ron Goldstein, president and CEO of CHOICE Administrators.

CaliforniaChoice, reportedly one of the nation’s most successful small group of private health insurance exchanges, offers access to 14 healthcare provider networks throughout California and is offered exclusively through independent health insurance brokers, who can help clients instantly compare multiple plans, benefits and prices.

While its online tools help consumers compare health plans and identify the plan most suitable for them, the online provider directory gives them access to all of the physicians included in the CaliforniaChoice exchange arranged by carrier.

 “Our new online tool makes it easy for a consumer to find the doctor who best fits their needs.”

To access the provider directory, consumers need to visit the exchange’s website and use ‘provider search’ to find a physician that suits their needs. The best part is that everyone can see which primary care doctor or specialist is part of which plan design, and all other information related to them.

Continuing its efforts to benefit consumers, Goldstein noted that the health insurance exchange was planning to introduce an “Automated Choice Profiler” that aims to ease the process of identifying the health plan that best meets ones’ needs.

“As the industry and technology continues to evolve, it is essential that health insurance exchanges and carriers continue to make health plan selection easy and reliable for consumers,” he said.

With private health exchanges predicted to undergo significant growth, CaliforniaChoice is well placed to meet the ever-changing needs of today’s consumer for health and wellness benefits.
 


Edited by Maurice Nagle
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